Ecommerce models for product pages, lookbooks and marketplaces
Online stores need models every month, and they need the same proportions from one drop to the next so a shopper can compare fit across the catalog. ModelContracts helps you book ecommerce models, rebook them each season and keep the contract, usage and release for every shoot day in one account.
What ecommerce brands book
Ecommerce shoots are high volume and repeatable. A typical day covers dozens of looks against a clean background, then a few styled shots for the homepage and email.
- 01 Front, back and side views for product detail pages
- 02 Flat lay companion shots with a model wearing the item
- 03 Seasonal lookbooks and new arrival edits
- 04 Short motion clips for product pages and social
- 05 Marketplace listings that require a model on the item
Keep the same fit across every season
Shoppers judge fit by comparing products on the same body. When your fit model changes every season, returns go up and size guides stop making sense. In ModelContracts you save the models you booked to a shortlist, see their recorded measurements and sizes, and send a repeat booking with the same contract terms. Your size guide can then name the model's height and the size worn on each product.
- Shortlists of models you have already booked
- Measurements and sizes stored on each profile
- Repeat offers that reuse your last contract and usage
Match the model to the product line
Most stores mix several categories. Apparel basics often need a classic fit model, and clothing labels can hire models for clothing brand and hire swimwear models, skincare and makeup brands can hire beauty models for swim lines shoots cast to their sample size, while activewear brands also cast through fitness modeling agencies. Fashion forward labels shooting runway style lookbooks can use our fashion model agency castings. Marketplace sellers can follow our guide to hire models for Amazon product photos, and jewelry or beauty stores can book close-ups through a hand modeling agency casting. If your ads use the same day's images, read how commercial modeling agency bookings handle paid ads usage.
- 01 Apparel, footwear and accessories
- 02 Jewelry, watches and hand detail work
- 03 Beauty and skincare with close up shots
- 04 Size inclusive ranges with plus size and petite castings
How an ecommerce shoot day is booked
Post a model casting with the date, number of looks, hours and the garment sizes on set. Shortlist applicants by measurements, then send offers. Each accepted offer generates a booking agreement with your rate, hours, overtime and cancellation terms plus the model release. After the shoot you confirm hours and release payment from the panel.
- Rate per hour or per day, set by you
- Overtime terms agreed before the shoot
- Release attached to every booking
Usage rights for web stores and marketplaces
Product images often outlive the season. Choose web and marketplace usage with a term long enough to cover the life of the product, and add paid ads or social if you plan to promote the same images. Territory matters when you sell internationally or list on marketplaces in other countries.
Own web store product pages
- Usage to select
- Web
Marketplace listings
- Usage to select
- Web, with the territories you sell in
Retargeting and catalog ads
- Usage to select
- Paid ads
Email and organic social
- Usage to select
- Web and social
Plans that fit monthly shoot calendars
You set what each model earns. The agency fee is added for you as the client: 20 percent on Starter, 15 percent on Studio, 12 percent on Agency, 10 percent on Enterprise. Stores shooting every month usually pick Studio for 10 active castings and 25 shortlists. Compare plans on pricing.
Adult, verified and paid on time
Every model is an adult, 18 or older, with age and ID verified. Brand accounts are verified, and models never pay to apply or to be booked. Payment is released after hours are confirmed, so models are paid for the day they worked. Read more on safety.
FAQ
Can I book the same ecommerce model every season?
Yes. Save the model to a shortlist and send a repeat offer. The new booking reuses your contract template and usage terms, and you can adjust dates and hours.
Which usage do I need for marketplace listings?
Web usage with the territories where you sell. If you also run ads with the same images, add paid ads to the usage rider before sending the offer.
Can I show the model's height and size on product pages?
Yes. Height and measurements are part of the model profile, and stating the size worn helps shoppers judge fit.
How many looks fit into one shoot day?
It depends on your set, styling and team. Write the number of looks and hours in the casting so models know the pace before they apply.
Book ecommerce models for your next drop
Post your casting, shortlist the right fit and rebook the same models next season on the same contract.